Web design has never been easier than it is today, however, it has also never been more complex. With the introduction of web-based website builders, like Squarespace and Wix, the average person can …
3 Basic Website Design Tips That Work for Any Business
Would you show up on that ever-important first date with your sweaty workout clothes straight from leg-day at the gym? Would you show up to your dream job's hard-to-land interview wearing your …
Effective Landing Page Optimization: The Ins-and-Outs
If you’re new to the concept of “landing pages,” you probably want to know how landing pages fit into your marketing arsenal. Put succinctly, a landing page is any page that receives traffic from …
6 Ways to Increase Website Traffic
There are no ifs, ands or buts about it – you have to increase your website traffic if you want to succeed going into 2016 and beyond as a business owner. Now, to begin with, is it safe for us to …
Five Tips for Local Businesses to Increase Website Leads and Conversions
Have you ever considered including a lead-capturing contact form on your website’s main pages to increase your site’s leads and conversions? Or perhaps featuring a Google Maps element and directory …
5 Reasons Your Business Website Isn’t Getting You Business
Have you stopped to think that perhaps the current website you’re running isn’t working in your favor? The goal of your business website is to grow and expose your business, isn’t it? Well, don’t be …
Small Business Website Design: What You Need & Don’t Need
After years of helping small businesses plan marketing strategies, we’re astounded at how many do not have websites. Before we delve into the crux of this blog, which will discuss what small and local …
Websites Designed to Sell: Conversion Centered Design Principles
On average, marketers see a 10-percent website conversion rate on landing pages. Now, imagine all those missed opportunities with the other 90-percent! Sound intriguing? Better yet, let us ask you …