POG Movie Coupons Video

 

POG Cinema Advertising: Showcasing a New Software System

We worked with POG Cinema Advertising to create Movie Coupons, an innovative new system that will allow movie theatres and cinema pre-show advertisers to offer time-sensitive coupons and allow the businesses to collect emails or other contact information. This is all part of POG going above and beyond just providing a cinema pre-show for theatres, as mentioned in the value proposition video. Now we needed to show people what the system is all about and what it can do.

• Worked with POG to create a script that would show and tell the value of their new movie coupons system
• Brought their CEO Clarke into our green screen studio to shoot
• Used our teleprompter setup so Clarke could read instead of trying to remember the script
• Captured demo footage using fake coupons but going through the real processes
• Sped up processes to keep them more interesting and engaging, and synced certain important events on screen with dialogue
• Video was meant for showcasing at their annual trade show as well as on their website
• Now POG has a video asset to help them explain what Movie Coupons is and what it can do in 65 seconds
• Using real footage from their Movie Coupons system helps to give far more information than can be conveyed in just words
• Also created 6 demo videos for each of the distinct processes of Movie Coupons (for internal use only, so not shown here)
• Other demo videos show how theatres can capture information, how they can access information, redemption and validation of coupons, restrictions that can be put on coupons, what happens if someone has already redeemed a coupon, and how to make a coupon

POG Cinema Advertising is now ready to go with their Movie Coupons system and fully equipped to be able to answer any questions about the software using real video showcasing the system in action. This Movie Coupons video is on their homepage as their cornerstone innovation, showcasing how they are willing to push the envelope to deliver more value for their clients.